The only all-inclusive group design package ready to upgrade your business in just 12 weeks.
The Brand Accelerator Programme
Positioning, branding, keywords and a polish up for your copy along with a photoshoot and a Squarespace, Kajabi or Shopify website, whichever you need.
Grab everything you need to turbocharge your online business in one epic group programme.
Three months to fabulous? Sign me up!
If your website makes you cringe or if it screams 2015, then it's time to stop playing hide and seek with success.
Let's get you shining with a brand identity that makes you stand out in the market.
It's time to come out of the shadows and steal the spotlight with fully custom branding in a done-with-you programme that’s like a combination of mastermind, brand studio and support group rolled into one.
- strategy - logo design - website - SEO - copy - photography
- strategy - logo design - website - SEO - copy - photography
Introducing the Brand Accelerator Programme
Your fast track to a knockout online presence that attracts your ideal customers and feels authentically you.
No more endless DIY nightmares
Kiss goodbye to marketing confusion
No more feeling frustrated about a website that doesn't feel like you.
Come on, it's time to level up and create a brand so irresistible your dream clients will be tripping over themselves to work with you
What's Included in the Brand Accelerator?
Work with professionals and get expert help and guidance in developing your brand to build the business you've always known you wanted, deserved even.
1. Strategic Business Design
Your Compass for Growth
Define your dream business and ideal customers
Develop strategic products that make sense for your customer journey
2. Custom Brand Identity
Go from tired logo to stunning visual identity
Say goodbye to the generic templates you see on every website
Get a brand that oozes credibility and that your customers will love
3. Professional Website Design
Transform your online presence from "Is this from the 90s?" to "How do I throw my money at you?"
Attract your ideal customers with a site designed for conversion. No more spray and pray.
Get expert coaching and another pair of eyes on your copy so you’re sure to nail it turning prospects into raving fans
4. Group Programme Experience
Join an elite squad of just 4 business owners
Network and learn as we navigate this adventure together
Get support and encouragement, no one gets left behind
Total Brand Transformation: Get strategic positioning advice, brand design, and a new website all in one package
Time-Efficient: Achieve in 12 weeks what would take months otherwise
Expert-Led: Get help from a team of seasoned professionals
Tailored to You: Get a brand as unique as your fingerprint (but way more marketable)
Results-Driven: Walk away with everything you need to go from zero to hero online
Super-affordable: just €5500+vat
Is this your ticket for brand stardom?
Why the Brand Accelerator will rock your world!
The Brand Accelerator is perfect for you if:
You've outgrown your current website and are looking for more
You're ready to get serious about your positioning (and maybe world domination)
You're tired of trying to figure everything out on your own (Google is great but has its limits)
You want to join all the dots to grow a powerful brand
You're looking for an ultra-supportive group who'll help you get the work done
You want an affordable solution to take your business to the next level online
Ready to Accelerate Your Brand?
Stop letting your outdated website hold you back like it was still 2015. No more muttering "I settled for less" under your breath.
It's time to stop watching the competition and start leading the pack.
In just 12 weeks, you could have a brand and website that makes you so proud, attracts your ideal customers, and sets you up for the growth you've been dreaming of. No more cringing, no more explaining, no more blending into the background.
I want to keep these groups small, they work better that way, so I'm taking no more that four at a time. Secure your place in our next cohort in October 2024 today!
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Get started with a Welcome Call with Lucy. We'll outline the programme and introduce the other group members. You’ll also get started on your prep for week 2 with videos and guides to the digital interface.
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Get ready to map out your business dreams! You'll define your Compass for Growth - your roadmap to success. What does your dream business look like? Who are the customers you'd love to work with? What's the story only you can tell?
Finola Howard will be on a group Zoom, offering her expert eye to fine-tune your compass. By the end of this week, you'll have a crystal-clear vision of where you're headed and who you're taking along for the ride. -
Redefine your offers so your ideal customers sit up and listen. No more guesswork - you'll build a revenue strategy that's primed for growth.
The online training guides you through the process, and Finola Howard drops in again for a group Zoom to keep you on track. By the end of the week, you'll have a lineup of irresistible offers and a revenue plan that'll make your bank manager very happy. -
Time to build your brand. We'll guide you through creating a great brand brief and eye-catching mood board. This isn't just any old branding exercise - we're laying the foundation for a brand that'll stop your dream clients in their tracks. Lucy will be on hand to make sure every detail screams "you".
By the end, you'll have everything you need to design a brand identity that's not just pretty, but powerful enough to make your competitors sweat.
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This week, we'll attack your visual identity design - logo, colour palette, typography, the works. This includes 5 social media templates and a business card design. It's brand refresh time!
Lucy will hold a Zoom call to make sure everyone's doing well. By the end of this week, you'll have a complete brand package that'll make potential clients turn their heads. Watch your brand take shape with a complete visual identity package. From logos to social media templates, see your business vision take shape before your eyes.
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This week will be epic as we come together in a beautiful location for a glorious day of brand photography. Each business owner will get a 75-minute shoot with personal brand photographer Eva Blake.
And don't worry about your look - we've got pro hair and makeup covered. You'll come away with a collection of stunning, on-brand shots that'll make your website and social media pop. Time to show the world the star you really are!
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We’ll get started on the keyword research you need to write your 7 pages of website copy to make sure your words pack an SEO punch. You'll have our online guides and videos to help you.
We're not just throwing words on a page - we're creating content that hooks your readers and reels in those search engines. By the end of this week, you'll have web content ready to turn visitors into fans.
Lucy will host a group Zoom call for a check in and answer questions.
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If you find website copywriting tricky, worry not, we have expert copywriter Gillian Fallon to hand to polish your words before they get added to your new website.
Gillian will work on your content until it shines, making sure your expertise jumps off the page.
Lucy will host a group Zoom to check in on how everyone's feeling about their shiny new copy. By week's end, you'll have website content that's so good, you'll want to frame it.
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This is where we bring your 7-page Squarespace or Kajabi site to life, looking great on both desktop and mobile. It includes also getting an Insta-ready landing page, 404 and policy pages that won't put people to sleep. You’ll also get a landing page for Instagram links, 404 and policy pages, social media links and Insta feed.
We’ve also added an advanced SEO booster including page descriptions, titles and meta descriptions to make sure the search engines sit up and notice you! You’ll get up to 2 revisions, 14 days of assistance post-launch and a tutorial vault so you can edit your site yourself.
Lucy will host a group Zoom call to check in and answer questions, We'll also do any web edits and fine-tuning. -
And we're done - it's launch day!
Go live with your stunning new website, and it's time to celebrate. This is the moment we've all been waiting for - your business baby is ready to meet the world.
What’s Inside the 12 week Brand Accelerator Group Programme
There'll be one last group Zoom which is basically a virtual party. We'll toast to your new site, your hard work, and the bright future ahead. It's not just a website launch - it's the start of your business's next big chapter.
By the end of this 12-week journey, you'll have more than just a website – you'll have a strategically designed business, a resonant brand identity, and a powerful online presence that truly represents the entrepreneur you've become. All this, plus a network of fellow business owners to support your continued growth.
How much does it cost? Just €5500+vat
What our clients are saying
You have elevated my business to a professional operation.
It was great to work with you and loved our zoom chats as we sorted everything out. I feel you really got me and my business.
MARTINA DUNNE, FITMNA
I had to drag myself kicking to the project but was actually sad when it ended.
All because Lucy made the process easy and enjoyable and really collaborative.
In sum....Lucy's the bomb!
NOREEEN MURPHY, PEOPLEDOM
Meet the Brand Accelerator Team
We’ve gathered together some of the best in the business to help you build a business designed for growth. We’re looking forward to taking this 12 week journey with you and to celebrating the launch of your newly branded website at the end of it.
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I can’t wait to get you started on the Brand Accelerator Programme. I’ll guide you through the entire process and can’t wait to share your new branding and website with you.
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We’re so excited to have Growth Strategist extraordinaire Finola Howard on the team. She will blow you away with her knowledge and expertise as you define your new positioning and product strategy.
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Creator of “The Brand Story” shoots, Eva helps Irish businesses stand out, tell their story & attract more clients. You’re going to love her photography!
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Sarah Jane Vincent is one of Ireland’s most well-known and in-demand SEO experts and digital strategists. We’re thrilled to have her on this programme.
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Professional copywriter for business owners and C-Suite executives, Gillian is on hand to polish your website copy and ensure it’s compelling and succinct!
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Shopify Designer and UX Designer, Anna designs high-converting ecommerce websites for those who need outstanding ecommerce functionalities.
You’re probably thinking this is too good to be true!
What this programme will help you achieve →
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No more of that niggling feeling that you’re not standing out the way you deserve to in the market, that you’re not going to reach your full potential until you have a brand strategy in place.
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You can’t grow your business if you don’t know who you want to sell to and what keeps them awake at night. You also need to design the right products for these customers and price them in such a way that you can reach your income goals.
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We’ll help you define your brand essence and personality, so we can design a resonant logo and visual identity with creative flair and intention.
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Custom logo design (or refresh) with typography, colour palette, custom pattern and textures. Brand guidelines PDF with the dos and don’ts of your new designs. Recorded video presentations with mockups and write-ups. Up to 2 rounds of revisions.
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Say goodbye to your DIY or outdated website and hello to a beautifully crafted 7 page Squarespace website, incorporating your new branding and photography. You’ll also get access to a tutorial vault so you can edit your site yourself.
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We know that our clients like to write their own website text, but often it just doesn’t convert. So we’re using an experienced, professional copywriter to polish your website copy for you.
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This is the icing on the cake. Not only will your brand and website be professionally designed in alignment with your positioning, you’ll get a professional photoshoot with one of Ireland’s leading personal brand photographers, complete with hair and makeup and shot in studio or on location. You’ll walk away with 100 shots that we will use on your website and your marketing collateral (lead magnets, social media posts etc)
Programme Cost: €5500+vat
Payable in 1, 2 or 3 instalments
You could do it 1:1…
We could do all this work 1:1 with us over 6-9 months and the cost would come to approx €13,500+vat but with this group programme you can get it for just €5500+vat
What’s the difference?
With the Brand Accelerator Programme we save hours of consulting calls, and I mean hours! You also save on oodles of homework, particularly in the early stages of the project. Sometimes it’s necessary to break things down, go back to basics and take it more slowly, or perhaps you have very extensive website requirements that need more than 7 pages. But if you’re already in business and want to take things to the next level faster, the Brand Accelerator Programme is perfect for you. And you can use your Trading Online Voucher!
One-time payment of €5500+vat
2 and 3 part payment plan also available.
Don’t forget you can use your Trading Online Voucher too!
It’s time to take action!
No more hoping things get better next year.
It’s time to dream big, to let go of ideas and unconscious biases that are holding you back.
The time to move away from figuring it out as you go along is now.
Start creating a business that is rooted in your dreams but also a robust positioning strategy that allows you to shine in a crowded online world.
Create a business that allows for growth and financial security as well as the time and freedom to finally start living the life you dream of.
Brand Accelerator Programme
€5500+vat
Payable in 1, 2 or 3 instalments
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✅ 10 hours (estimated) of video content & teaching
✅ 12 weekly 60 minute Zoom calls
✅ Done-for-you brand design, website and photography
✅ Weekly networking with like-minded entrepreneurs
✅ Price increases in 2025
Use your Trading Online Voucher and cut your costs massively!
I’ve always wanted to take you on this digital journey,
I started my business with the goal of making ‘getting online’ easy and enjoyable for entrepreneurs. As my business has grown, I have started to offer so much more than just pretty websites. Strategic positioning, brand identity, brand photography, choosing and understanding the customer, professional copywriting, SEO, content creation etc….there’s so much more to marketing your business online than a good-looking website.
From speaking to my clients, I also realised that it’s a pain for you to deal with different suppliers for each element of the process. And, more often than not, entrepreneurs skip the most important step… step 1 - strategy! Without strategy you are constantly reinventing the wheel at each stage of the journey and, when you work with different suppliers at each stage, you end up doing strategy again and again.
Which is why I have put this package together. I already work with some of the best in the business in Ireland and together we have created a seamless, aligned process. Let’s build a brand to be proud of and which will drive your business forward.
Frequently Asked Questions about the Brand Accelerator Programme
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The Brand Accelerator Programme is a group programme that is part online course, part live sessions on Zoom and part done-for-you services.
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We realise this is an investment in your business, so we offer you a 15 minute discovery call to ensure this is the right package for you. If you’re ready to get started, you can book your 15 minute checkin here.
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Yes, if you add an online scheduler to your site (for service providers) or an online shop (for ecommerce businesses). We will provide you with step-by-step video instructions as to how to do this so that you can avail of the Trading Online Voucher funding.
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Yes, we do! Whether you are a total newbie in the world of entrepreneurship or you’re looking to scale an existing business, the Brand Accelerator programme is suitable for you.
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The Brand Accelerator programme is 12 week programme for 4 entrepreneurs per cohort.
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Of course! Your project includes a an digital interface where you get to view your project mapped out and access to learning materials and videos. You also get a weekly 60 minute Zoom meeting with Lucy and the group (and in the early stages Finola) to check in and ask your questions.
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We’ve kept the cost down in this programme by offering certain limitations, such as a 7 page website only. We do have a list of à la carte options that allow you the flexibility to add services on that you might specifically need. Book a discovery call to chat more about what options are available to you.
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We want you to fall in love with your design and we understand sometimes that it takes tweaks to get there. For brand design experiences, you will have two rounds of revisions but they must be doable within a week, so that you don’t fall behind in the programme.
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Once we have your sign-off on the moodboard, we work off of a single logo concept; so you will be presented with a single concept inside of a fully loaded deck that includes mockups and example imagery. We believe in presenting our best proposal. Don't worry though, you have up to 2 revisions if you want tweaks.
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As part of the Brand Accelerator Programme we will design your website wireframe and sitemap. You will get expert guidance on how to write your copy, as well a copy polish by our professional copywriter once you’ve finished.
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Your site will be designed on Squarespace for service providers or Shopify for ecommerce businesses. Both are subscription-based platforms, also known as CMS. Your subscriptions are not included in the Brand Accelerator Programme fee. We will show you how to set up your subscription.
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We will build your website on a developing domain or the Designs For Growth Squarespace account, which allows you to preview your website design live. We will send you the link to preview the site once the design has been completed and will only accept feedback at this point.
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You will be responsible for purchasing your domain and hosting package. We will discuss this further after the contract is signed, and additional guidance will be provided if you need assistance with purchasing your hosting package and domain. For businesses in Ireland we recommend Blacknight.
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In every website package we offer, we provide you with access to a custom recorded teaching session for your website. However, if you would rather not worry about maintaining your website, we would love to continue working with you! At the end of the project, you will be provided with a maintenance form that you can complete and submit to us. If you do decide to maintain your website, you can still always come back to us for website changes or additions if ever needed.
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No, every website is built from scratch. You will get 7 custom pages: a homepage, about page, contact page, FAQ and 3 services pages. You’ll also get your policy pages and a Linktree page for Instagram.
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Yes, we will require your domain hosting details to take care of connecting your new site to your domain.
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In order to keep the costs down, there are certain limitations to the scope of this programme.
it is important to adhere to the timeline of work to be done each week so that you don’t fall behind the group
if you miss a weekly Zoom session you an watch the replay but we will not reschedule the call for the group
your new website will be of 7 pages only, plus a Instagram link page, 404 page and policy pages. (Policy pages are to be provided by you)
you only get one logo design proposal, with up to 2 rounds of edits.
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Ye, we do. All clients can contact us at to request our 5 session Positioning Package with Finola Howard, a single brand design, a bigger website project or online course set-up, for example.
This programme is for people who are
entrepreneurs ready for a fresh brand and website that consistently attracts and converts dream clients
coming from a corporate background & want to launch a business and get big results from the start
ready to elevate your brand to match your aspirations for the business you want to create
weary of relying on multiple suppliers and designers
want to raise their prices and create consistent revenue
open-minded and willing to dream big
enjoy networking and see the value of a group programme
ready to fully commit to the programme and follow our lead
This programme is not for people who are
Not motivated to make meaningful changes in their life
Unwilling to invest in themselves or their business
Too “busy” to do the strategic work that requires focus and attention
Unable to build a business with real value
Stuck in old-fashioned ways of doing business, relying on referrals and word of mouth
worried that others will copy their ideas