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You're Starting Out
You're an Established Business
Not Sure Where to Start?
Designer For A Day
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Squarespace Website Design
Kajabi Website Design
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Colour Pyschology & how to choose the right colours for your brand.
Branding Lucy O'Reilly 19/10/2022 Branding Lucy O'Reilly 19/10/2022

Colour Pyschology & how to choose the right colours for your brand.

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7 questions to consider before getting a new brand identity.
Branding, Marketing Lucy O'Reilly 11/10/2022 Branding, Marketing Lucy O'Reilly 11/10/2022

7 questions to consider before getting a new brand identity.

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Kajabi, worth the price tag? Check out my pros & cons list!
Kajabi Lucy O'Reilly 26/09/2022 Kajabi Lucy O'Reilly 26/09/2022

Kajabi, worth the price tag? Check out my pros & cons list!

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The Collaborative Path to Growth
Lucy O'Reilly 20/09/2022 Lucy O'Reilly 20/09/2022

The Collaborative Path to Growth

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How to Improve Your Website Navigation: 9 Essential Best Practices
Squarespace, Kajabi, Design, Web Design Lucy O'Reilly 19/09/2022 Squarespace, Kajabi, Design, Web Design Lucy O'Reilly 19/09/2022

How to Improve Your Website Navigation: 9 Essential Best Practices

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Website content that puts your client first
SEO, Marketing Lucy O'Reilly 15/09/2022 SEO, Marketing Lucy O'Reilly 15/09/2022

Website content that puts your client first

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10 ways to make your Squarespace site look more professional
Squarespace Lucy O'Reilly 13/09/2022 Squarespace Lucy O'Reilly 13/09/2022

10 ways to make your Squarespace site look more professional

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Need to build a loyal audience before you launch your online course?
Marketing, SEO Lucy O'Reilly 13/09/2022 Marketing, SEO Lucy O'Reilly 13/09/2022

Need to build a loyal audience before you launch your online course?

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How to know if your Squarespace site is on 7.0 or 7.1
Squarespace, Web Design Lucy O'Reilly 06/09/2022 Squarespace, Web Design Lucy O'Reilly 06/09/2022

How to know if your Squarespace site is on 7.0 or 7.1

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What's the difference between Squarespace Fluid Engine and Classic Editor?
Squarespace Lucy O'Reilly 26/08/2022 Squarespace Lucy O'Reilly 26/08/2022

What's the difference between Squarespace Fluid Engine and Classic Editor?

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Should I use Fluid Engine in Squarespace?
Squarespace Lucy O'Reilly 22/08/2022 Squarespace Lucy O'Reilly 22/08/2022

Should I use Fluid Engine in Squarespace?

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How to position yourself as an authority and gain the trust of your audience
Marketing Lucy O'Reilly 28/04/2022 Marketing Lucy O'Reilly 28/04/2022

How to position yourself as an authority and gain the trust of your audience

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What are Pipelines in Kajabi and how do I create one?
Kajabi Lucy O'Reilly 06/04/2022 Kajabi Lucy O'Reilly 06/04/2022

What are Pipelines in Kajabi and how do I create one?

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What's the difference between a brand strategist and a brand designer?
Branding Lucy O'Reilly 02/12/2021 Branding Lucy O'Reilly 02/12/2021

What's the difference between a brand strategist and a brand designer?

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What is my domain and where is it hosted?
Squarespace Lucy O'Reilly 20/10/2021 Squarespace Lucy O'Reilly 20/10/2021

What is my domain and where is it hosted?

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What's the best Squarespace 7.1 template?
Squarespace, Web Design Lucy O'Reilly 20/10/2021 Squarespace, Web Design Lucy O'Reilly 20/10/2021

What's the best Squarespace 7.1 template?

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Do you need to have your website in Kajabi as well as your course or membership?
Kajabi Lucy O'Reilly 14/10/2021 Kajabi Lucy O'Reilly 14/10/2021

Do you need to have your website in Kajabi as well as your course or membership?

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Kajabi Coaching Product
Kajabi Lucy O'Reilly 05/10/2021 Kajabi Lucy O'Reilly 05/10/2021

Kajabi Coaching Product

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Squarespace Launches its New Video Studio App
Squarespace Lucy O'Reilly 29/09/2021 Squarespace Lucy O'Reilly 29/09/2021

Squarespace Launches its New Video Studio App

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8 Factors to Consider Before Creating Your Online Course on Kajabi 
Kajabi Lucy O'Reilly 09/09/2021 Kajabi Lucy O'Reilly 09/09/2021

8 Factors to Consider Before Creating Your Online Course on Kajabi 

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I’m really pleased to be included in the Top 40 Women to Watch 2026 by @irishwomeninbusinessclub 

What I appreciate most is that these awards are not about visibility for the sake of it. It’s about the women building real businesses, the
Motherhood changes in ways you don’t expect.

When my youngest was small, there was a morning when he simply refused to put on his shoes.

We were late for school.
The clock was ticking.
And every reasonable parenting technique had failed.

So
In 2026, most people won’t discover your business on your website anymore.

They’ll find you through posts, podcasts, conversations, recommendations or AI search.

But when someone is seriously considering working with you, they nearly al
Stop tweaking. ⬇️

The website can wait. The new headshots can wait. The AI tool everyone's talking about can wait.

I hear this every single week, and I understand why. 

Tweaking feels like momentum. It isn't.

Here's what's really going on:

πŸ™πŸ»&
Can’t believe I’m 55! How did that happen?? 

Thanks to everyone for their good wishes today and to @petersundaytimes for my birthday lunch! 
Here’s to another year of fun and games and continued business success πŸ’ͺπŸŒΊπŸŽ‰β€οΈπŸ™
I see this all the time.

A brilliant woman invests in Kajabi.

She’s excited. She hires a technician, VA or decides to do it herself.
She picks a template.
Uploads her logo.
Changes the colours.

Launches.

And then…

It looks like ever
πŸ‘‰ Launching your brand isn’t about leaving your past behind.

For many women stepping out of corporate in mid-life, the instinct is to distance themselves from it, to almost start again and prove they’re now a “real” business
I didn’t win the Women in Digital Award this week with Digital Business Ireland 

But being a finalist mattered to me more than I expected.

Because the last time I was trying to build my career, I was far from any awards finals!

I was returni
Since Christmas, several businesses have come to with very different problems:

β†ͺ️ One thought she needed more SEO
β†ͺ️ Another was convinced she needed to do more on Instagram
β†ͺ️ One wanted wanted me to add a new sales page to her Kajabi website
β†ͺ️ An
I've been shortlisted for a Women in Digital award from Digital Business Ireland

The funny thing is, 10 years ago I wouldn’t have recognised myself in that sentence at all.

I didn’t start my business at the typical time. I started it af